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Spring 2018 Update

MotoChic Lauren white - Newsletter - 03052018
Mar 05 2018

Spring 2018 Update

Ain’t It Nifty?, The Glamour of Being MotoChic, and Take Our Quick Customer Satisfaction Survey (You Could Win A $50 MotoChic eGift Card)

Hi MotoChic Gear Friends & Family!

As a woman who discovered the freedom and fun of riding motorcycles, designing gear for women who ride was a natural choice. It’s been wonderful watching MotoChic® blossom into a lifestyle brand for active women in moto, travel and fashion. As the fashion world gets MotoChic® along with us (see The Glamour of Being MotoChic® story below), we’ll keep doing what we do well — listening to you and giving you great gear for your next great adventure.

P.S. This is my go-to eco-friendly travel outfit: the Lauren Sport with the Sandy Jacket from ethical fashion brand, Annaborgia.

Ain’t It Nifty?

For 19 years, the editors of Powersports Business, the legendary trade magazine for the powersports industry, has chosen 50 “nifty” aftermarket products and services they believe will help boost dealership profits in the current year. We’re thrilled to share that the MotoChic® Lauren Sport Backpack made the 2018 NIFTY 50 list! Join us in celebrating this incredible honor.

The Glamour of Being MotoChic® 

The MotoChic® story of fashion meets function has always been a love story. We felt from the start the two should never be mutually exclusive. The classic moto look is experiencing a glamorous rebirth in global fashion. Forever 21 recently partnered with Honda for a moto-inspired fashion line, and their VP of Marketing said the collaboration is “especially relevant now with the popularity of racing and strong ties between fashion and motorsport.” Love it!


Take Our Quick Customer Satisfaction Survey (You Could Win A $50 MotoChic® eGift Card) 

MotoChic® is committed to bringing you the best moto gear design, quality and value. We need your help as we lead the way in ending the “pink it and shrink it” approach to women’s gear. Click here to take the five-minute MotoChic® Customer Satisfaction Survey and add your much-needed point of view to this conversation. The survey ends 3/15/18, and participants will be entered in a raffle to win a $50 MotoChic® Gear eGift Card!

Psst…We’ve Got A Secret! 

Have you seen the new Wish List in our online store? Don’t be shy… Login in and create your wish list today! Click the heart icon on any product to get started. We are so crazy in love with our customers we just might do something crazy from time to time like…sending you a secret discount code for something on your wish list!


Big shout-out to the journalists this season for keeping us up-to-date on the latest and greatest in motorsports, fashion and travel. Here are a couple of our most recent favorite stories. We appreciate their support in helping us get the word out in every city, state and country: Live MotoChic®!


Motorcyclist“Nowadays the laptop goes wherever we do, so [the Lauren Sport] bag has a storage compartment that can hold a 15-inch laptop. Other niceties include a key clip to keep those elusive things handy, reflective panels for increased visibility, and sweet interior lining design with motorcycles on it.” Read More

Powersports Business“The Lauren Sport bag from MotoChic Gear is equipped with a built-in LED light with switch for interior visibility…It also has large reflective panels on the front of the bag to enhance nighttime visibility and side closures with locking snaps to reduce wind resistance.” Read More

Thanks for following our journey!

xo Debra

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